View basket “Proto” has been added to your basket. PROTO Holly Herndon SKU: 4AD0140LP Barcode: 0191400014015 19.00 £19.00 Genre: Rock And Pop Label: 4AD Released Date: 10th May 2019 Buying Format: 1LP Out of stock Back Order Add to your Wishlist Description Product Info Holly’s third full-length album ‘PROTO’ isn’t about AI but much of it was created in collaboration with her own AI ‘baby’, Spawn. For the album, she assembled a contemporary ensemble of vocalists, developers and an inhuman intelligence housed in a DIY souped-up gaming PC to create a record that encompasses live vocal processing and timeless folk singing and places an emphasis on alien song craft and new forms of communion. ‘PROTO’ makes reference to what Holly refers to as the protocol era, where rapidly surfacing ideological battles over the future of AI protocols, centralised and decentralised internet protocols and personal and political protocols compel us to ask ourselves who are we, what are we, what do we stand for and what are we heading towards? The track ‘Eternal’ follows the 2018 release of Holly and Jlin’s collaborative song ‘Godmother’ featuring Spawn. The skittering track, which was created by Spawn reimagining the artworks of her ‘godmother’ Jlin in a trained model of her mother’s voice with no editing or sample trickery, was praised everywhere from NPR to The Guardian to The New York Times. You can hear traces of Spawn throughout the album – developed in partnership with longtime collaborator Mathew Dryhurst and ensemble developer Jules LaPlace – and even eavesdrop on the live training ceremonies conducted in Berlin, in which hundreds of people were gathered to teach Spawn how to identify and reinterpret unfamiliar sounds in group call-and-response singing sessions; a contemporary update on the religious gathering Holly was raised amongst in her upbringing in East Tennessee. “There’s a pervasive narrative of technology as dehumanizing,” says Holly. “We stand in contrast to that. It’s not like we want to run away; we’re very much running towards it, but on our terms. Choosing to work with an ensemble of humans is part of our protocol. I don’t want to live in a world in which humans are automated off stage. I want an AI to be raised to appreciate and interact with that beauty ” Since her arrival in 2012, Holly has successfully mined the edges of electronic and Avant Garde pop and emerged with a dynamic and disruptive canon of her own, all while studying for her soon-to-be-completed PhD at Stanford University, researching machine learning and music. Her album ‘Platform’ closed out 2015 by gracing year-end lists from Pitchfork, The Guardian, NME and The Wire. In the aftermath, Radiohead hand-picked her to open up their European tour. Just as ‘Platform’ forewarned of the manipulative personal and political impacts of prying social media platforms long before popular acceptance, ‘PROTO’ is a euphoric and principled statement setting the shape of things to come. Artist Holly Herndon Genre Rock And Pop Label 4AD Buying Options 1LP Format 1LP Condition New Country United Kingdom Track Listings Birth Alienation Canaan (Live Training) Eternal Crawler Extreme Love (with Lily Anna Haynes and Jenna Sutela) Frontier Fear, Uncertainty, Doubt SWIM Evening Shades (Live Training) Bridge (with Martine Syms) Godmother (with Jlin) Last Gasp Share this On Facebook On Twitter Via Email More from Holly Herndon and more from Rock And Pop Nearly New View Product Quick View Holly Herndon Proto Electronica | 4AD | 1LP Released 26th March 2021 £14.00 Add to basket Reserve View Reservations Holly Herndon Proto £14.00 Genre: Electronica Label: 4AD SKU: nn220844 Formats: 1LP Released Date: 26th March 2021 Reserve View Reservations Read More Add to basket View Product Quick View Holly Herndon Platform Electronica | 4AD | 2LP Released 13th May 2015 £23.00 Back Order View Pre/Back Orders Holly Herndon Platform £23.00 Genre: Electronica Label: 4AD SKU: CAD3503 Formats: 2LP Released Date: 13th May 2015 Read More Back Order View Pre/Back Orders View Product Quick View Phoenix Wolfgang Amadeus Phoenix Rock And Pop | Atlantic | 1LP Released 17th July 2014 £16.00 Back Order View Pre/Back Orders Phoenix Wolfgang Amadeus Phoenix £16.00 Genre: Rock And Pop Label: Atlantic SKU: 2564626650 Formats: 1LP Released Date: 17th July 2014 Read More Back Order View Pre/Back Orders View Product Quick View Shearwater Animal Joy Rock And Pop | Sub Pop | 1LP Released 27th February 2012 £13.00 Back Order View Pre/Back Orders Shearwater Animal Joy £13.00 Genre: Rock And Pop Label: Sub Pop SKU: SP957 Formats: 1LP Released Date: 27th February 2012 Read More Back Order View Pre/Back Orders View Product Quick View David Bowie Reality Rock And Pop | Sony Music | 1LP Released 2nd October 2017 £19.00 Back Order View Pre/Back Orders David Bowie Reality £19.00 Genre: Rock And Pop Label: Sony Music SKU: 88985434491 Formats: 1LP Released Date: 2nd October 2017 Read More Back Order View Pre/Back Orders View Product Quick View Bauhaus The Bela Session Rock And Pop | Leaving Records | 1LP, Coloured Vinyl Released 1st April 2022 £23.00 Back Order View Pre/Back Orders Bauhaus The Bela Session £23.00 Genre: Rock And Pop Label: Leaving Records SKU: LR150-4LP Formats: 1LP, Coloured Vinyl Released Date: 1st April 2022 Read More Back Order View Pre/Back Orders View Product Quick View Sparks Past Tense – The Best of Sparks Rock And Pop | BMG Rights Management | 3LP Released 8th November 2019 £32.00 Back Order View Pre/Back Orders Sparks Past Tense – The Best of Sparks £32.00 Genre: Rock And Pop Label: BMG Rights Management SKU: 4050538507171 Formats: 3LP Released Date: 8th November 2019 Read More Back Order View Pre/Back Orders View Product Quick View Stroppies, The Levity Rock And Pop | Tough Love | 1LP, Coloured Vinyl Released 6th May 2022 £20.00 - £21.00 Select options Stroppies, The Levity £20.00 - £21.00 Genre: Rock And Pop Label: Tough Love Formats: 1LP, Coloured Vinyl Released Date: 6th May 2022 Read More Select options View Product Quick View Bill Baird Easy Machines Rock And Pop | Talkshow Records | 1LP Released 24th March 2017 £22.00 Back Order View Pre/Back Orders Bill Baird Easy Machines £22.00 Genre: Rock And Pop Label: Talkshow Records SKU: TALKS003LP Formats: 1LP Released Date: 24th March 2017 Read More Back Order View Pre/Back Orders Graham's picks View Product Quick View Guns 'N' Roses Use Your Illusion II (Remastered) Rock And Pop | Polydor | 180g, 2LP, Gatefold Sleeve Released 11th November 2022 £33.00 Back Order View Pre/Back Orders Guns 'N' Roses Use Your Illusion II (Remastered) £33.00 Genre: Rock And Pop Label: Polydor SKU: GNR0005 Formats: 180g, 2LP, Gatefold Sleeve Released Date: 11th November 2022 Read More Back Order View Pre/Back Orders View Product Quick View Klaxons Love Frequency Rock And Pop | RED Music Solutions | 2LP Released 16th June 2014 £20.00 Back Order View Pre/Back Orders Klaxons Love Frequency £20.00 Genre: Rock And Pop Label: RED Music Solutions SKU: 88843054321 Formats: 2LP Released Date: 16th June 2014 Read More Back Order View Pre/Back Orders View Product Quick View Andy Taylor Man’s A Wolf To Man – Limited Edition White Vinyl Rock And Pop | BMG | 1LP, Coloured Vinyl Released 22nd September 2023 £25.00 Back Order View Pre/Back Orders Andy Taylor Man’s A Wolf To Man – Limited Edition White Vinyl £25.00 Genre: Rock And Pop Label: BMG SKU: 4050538954586 Formats: 1LP, Coloured Vinyl Released Date: 22nd September 2023 Read More Back Order View Pre/Back Orders See more in Rock And Pop Start again
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